WooCommerce vs Magento

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To sell products online, you need a reliable e-commerce platform that fits your business’ needs. Today, we’re going over the capabilities and restrictions of WooCommerce vs Magento (now known as Adobe Commerce). We’ll cover how these two solutions stack up in terms of pricing, features, ratings, reputation and more, so you can select the best option for your business. WooCommerce vs Magento

WooCommerce vs. Magento At a Glance


Why we picked it.

WooCommerce is a majorly popular plug-in because WordPress has such a large online presence and it integrates seamlessly. However, WooCommerce is not just about availability as it also has a good basic structure for getting your e-commerce business started.

WooCommerce as a plug-in is relatively simple, and you can easily customize it as you want with WordPress’s massive library of extensions and add-ons. It is hosted on your existing site so customers can switch from informational pages to e-commerce pages smoothly. WooCommerce vs. Magento

Pros & Cons

WooCommerce documentation has a ton of information with tutorials and answers to common questions Need an already existing WordPress website to host
Lots of payment processors available Costs of add-ons, themes and web hosting can get expensive
Integrates with Google Analytics


Why We Picked It

Magento is ideal for large businesses that have a ton of products to sell. In addition to giving you the ability to sell as many products as you want, the inventory management capabilities are very strong.

Magento, now known as Adobe Commerce, works best for people who have web development experience. You can easily customize it for your business, so it’s a decent option for businesses that have a very certain brand identity and want to have a dynamic e-commerce store with a modified experience. WooCommerce vs Magento

Pros & Cons

Lots of payment optionsNo free version
Multichannel selling capabilityNeed some web development knowledge to use
Drag-and-drop page editor

How WooCommerce and Magento Stack Up

Starting Price
Design and ThemesAccess to all WordPress themesariety of themes (paid and free)
Discounts and Promo CodesCreate promo codes: case sensitive and tied to product IDsCreate rules for catalog price, shopping cart price (automatic discounts) and promo codes (and customers can use multiple promo codes at once)
SEO ToolsWordPress SEO extensions availableSEO included by default
Add-ons and Extensions400 extensions (free and paid)Almost 4,000 extensions available (free and paid)
SecurityDepends on your website hosting provider, but has secure sockets layer (SSL) supportDedicated security patches and SSL certificates available

The major difference between WooCommerce and Magento is the planned scale of your e-commerce operations. WooCommerce is great in terms of simplicity and availability: it works with WordPress so it is already great for a ton of websites on the Internet. Magento is more powerful in terms of e-commerce-specific operations, so if you’re building a larger e-commerce business, Magento might be a more successful but more expensive option.

Customer Support

When you’re looking into an e-commerce platform, making sure you have support and information is tantamount.

WooCommerce is at a drawback as it doesn’t have committed live chat or customer support. It does have WooCommerce Documentation, but you need to interpret this advice for your store. If you’re already familiar with WordPress, it can be super easy. However, you should know of this learning curve for employees too.

Magento’s Community plan is also open source like WooCommerce and has advice and questions on the community forum. For the paid premium plans, Magento provides client support over phone and email.

Bottom Line

WooCommerce and Magento, now known as Adobe Commerce, serve different customers. You should use WooCommerce if you want to start selling e-commerce in addition to your business operations and need a simple place to host products and checkout. For Magento, you might be building a larger business with a ton of products, and Adobe is the better option for hosting a larger e-commerce operation.

Frequently Asked Questions (FAQs)

What’s the easiest way to build an online store?

The easiest way to build an online store is to use an all-in-one website builder, such as Squarespace, Square or Shopify. These platforms require zero code, making it easy for web design beginners to create their own professional website. Learn more about the best free e-commerce website builders.

How much does Magento/Adobe Commerce cost per month?

Although it depends on your store’s volume and how many services it needs, your store can start at around $2,000 per month. Monthly cost breakdowns should be assessed once you have your annual plan in place.

Which is better: WooCommerce or Shopify?

Both are leading ways to build e-commerce websites, however, they’re not without their differences. While Shopify is more expensive at $29.95 per month, it’s much easier to build a website. WooCommerce is free, but it requires a steep learning curve as it’s a WordPress plugin. Check out the complete breakdown of WooCommerce vs Shopify.

What is the best B2B e-commerce platform?

Most e-commerce platforms have some sort of functionality that lends itself well to business-to-business (B2B) selling. However, larger companies may want to look into enterprise-level platforms if they sell to other businesses in large monthly volumes.